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EZTrak® is the first research application to deliver market volume and price using actual up-to-date sales transactions between ag retailers and producers.
EZTrak® is the next generation of market research for manufacturers and retailers serving production agriculture. EZTrak® was developed in response to long-standing requests from retailers and manufacturers for transaction-based research that offers farm level data on a more real time basis.
For more information regarding EZTrak® please contact:
Hylon Kaufmann, Project Vice President
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