PRODUCTS

LivestockTrak

Animal Health Market Study reports quarterly products trends in the areas of pharmaceuticals, vaccines, medicated feed additives, anthelmintics, and implants. The scope of the study measures farm level usage amongst beef cattle, dairy cattle, and swine producers.

LivestockTrak provides clients with the following:

• Track quarterly product usage and market share over time by species, farm size, and geography 
• Identify product usage trends by product category, stage of production
• Monitor product market shares by brand 
• Market volume trends by common unit equivalent volumes and dollar value
• Evaluate relative strengths and weaknesses of key market segments
• Delivered with i-map™, an easy-to-use proprietary mapping, charting and reporting software

Data insights that allow:

• Opportunity analysis
• Segmentation of the market in ways appropriate to your business
• Detailed understanding of the market 
• Timely delivery allowing optimum tactical response 
• Better use of marketing and sales resources

For more information regarding LivestockTrak please contact:

Jim Kohler, Project Vice President